Position Overview:
Responsible for the marketing of company equipment and services
to prescriber influences, managed care companies, insurance
companies and/or patients/clients.
Responsibilities & Duties:
Developing key contacts with managed care companies, key
accounts including hospitals, extended care facilities,
physician offices and home care agencies to develop referral
relationships for key products including respiratory therapy
set-ups, enteral feeding set-ups, wheelchairs, hospital beds and
other home medical equipment.
Acts as a liason between the company and patient/client, family, caregiver, physician and other healthcare agencies and staff to promote the complete services and programs of Medical Service Company.
Understands the complexities of respiratory sales with the ability to sell CPAP/BIPAP, oxygen equipment and aerosolized medications and the requirements associated with this type of selling.
Conducts, participates and attends educational meetings and seminars for healthcare workers, patients/clients, families, caregivers, physicians, and interested community members on areas of need to market and promote the services and programs of Medical Service Companies.
Assists the development of sales and marketing materials to disseminate to various referr al sources and the community at large.
Keeps cognizant of third party reimbursement, criteria services, equipment, services and programs offered and makes recommendations on new programs to pursue.
Other duties as assigned.
Qualifications:
Education:
College graduate--Marketing degree preferred
Experience/Knowledge/Skills/Physical Requirements:
• Minimum of two years of progressively responsible HME sales
experience
• Thorough knowledge and skill related to respiratory care and
clinical sales
• Customer oriented with good oral and written communication
skills
• Excellent interpersonal and organizational skills (a team
player)
• Ability to develop, organize and coordinate marketing
campaigns
• Normal office/clerical motor skills in addition to extensive
automobile and telephone usage
